Digital Toolkit

This November, voters have the opportunity to give 2.5 million working Floridians a raise by passing Amendment 2.

It’s hard to believe but $8.56/hr is the current minimum wage in Florida. Raising the minimum wage would bring much-needed relief to millions of households that struggle to get by on shamefully low wages. Amendment 2 is an article on statewide ballots that would gradually increase the state minimum wage to $15 per hour by 2026.

By passing Amendment 2, Florida will:

It’s going to take every single one of us spreading the word to our friends, family, and neighbors to get the 60% of the vote necessary to pass Amendment 2.

For more information about Amendment 2 and what it will mean for working Floridians, please visit our FAQ page.

General Messaging Guidance

Essential workers including health care workers, fast food workers, building cleaners, grocery store clerks, and more have been left behind in Florida. Raising the minimum wage will help our economy recover and make sure our frontline workers get the wages they deserve.

Amendment 2, a measure on the statewide Florida ballot, would give raises to 2.5 million working Floridians, over 26% of the workforce.

Amendment 2 would gradually raise the minimum wage to $15/hr by increasing $1 each year through 2026. The wage would then increase with inflation as it does today. This would allow businesses to adjust while giving Florida the post-Pandemic economic boost we need as individuals are able to spend more money in their communities.

The current minimum wage in Florida is $8.56. It’s no wonder families across the state can’t make ends meet -- especially during a deadly pandemic. Raising the wage would lift up millions of working families in Florida. 72% of Floridians with income below the poverty level would see their household incomes rise.

Raising the minimum wage supports our families. It raises the wages of essential workers caring for our children and elderly parents, such as home healthcare workers, nursing home workers, childcare workers, and public school workers making as little as $20,000 dollars a year. Since the coronavirus pandemic began, thousands of essential workers in Florida have continued to work for minimum wage while putting themselves at greater risk of infection.

Raising the minimum wage supports essential workers who don't have the luxury of working remotely and need to keep working to put food on the table. Studies show that raising the minimum wage to $15/hr will help reduce pay inequities experienced by women of color.

Read more about Amendment 2’s impact in Florida Policy Institute’s latest research A Minimum Wage Boost Would Improve Equity for 2.5 Million Floridians and Bolster the State’s Post-Pandemic Recovery.

Social Media Toolkit

Media contact: press@fightfor15.org

Paid for in-kind by the Service Employees International Union, 1800 Massachusetts Ave NW Washington DC 20036